THEME: Creativity - The Path to Wealth Creation, Employment Generation, Poverty Alleviation, and Sustainable Development

About The Forum

The EnjoyNigeria Expo and Festival Business Forum is the strategic hub of the EnjoyNigeria Expo, bringing together leaders of government, business, finance, trade, and creative industries to explore new opportunities across commerce, MSMEs, investment, tourism, and culture. The forum creates a platform for meaningful dialogue, business networking, and partnership-building to drive Nigeria’s creative and enterprise economy toward global competitiveness.

Objectives

  • Facilitate policy–private sector dialogue for MSME growth and export development.

  • Promote investment opportunities in Nigeria’s creative and tourism sectors.

  • Foster business-to-business (B2B) and business-to-government (B2G) linkages.

  • Highlight innovative financing, technology, and branding tools for enterprises.

  • Strengthen collaboration between local producers and international markets.

Key Features

  • Business Leaders Roundtable: CEOs, investors, and policymakers discuss enabling business reforms.

  • Investment Pitch Sessions: Innovative MSMEs and startups present to potential investors.

  • Sectoral Panels: Focused discussions on manufacturing, agribusiness, tourism, creative industries, and export trade.

  • Exhibition Tour & Networking Lunch: Participants connect directly with exhibitors and stakeholders.

  • Policy Presentation: Government agencies unveil programs supporting enterprise competitiveness.

Target Participants

  • Business leaders, investors, and trade promotion agencies

  • MSMEs, startups, and creative entrepreneurs

  • Chambers of commerce and export councils

  • Development finance institutions and commercial banks

  • Government ministries, departments, and agencies

Expected Outcomes

  • Strengthened business linkages and trade collaborations

  • Increased access to finance and market intelligence

  • Improved policy alignment to support MSME and creative growth

  • Investment commitments and export partnerships emerging from forum interactions

PARTNERS